Campaign InfoFunnels (Where your traffic should land)Presale PagesAdvertorial StyleX Reasons StyleSales PagesPDP StyleA+ Style Checkout OptionsShopify Style 1-Click CheckoutAudience (Who you should target)InterestsAcne Care Users, Pimple Patch Users, Skincare Routine Followers, Beauty Tech Users, LE... | KPI: <p><span id="docs-internal-guid-73d52356-7fff-c166-d08f-8e2a9cf1d336"><span style="font-size: 23pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Tracking & Attribution</span></span></p><h2 dir="ltr" style="margin-top: 18pt; margin-bottom: 4pt; font-family: "Fira Sans", sans-serif; line-height: 1.38; color: rgb(68, 68, 68);"><span style="font-size: 17pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Tracking Overview</span></h2><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-style: italic; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">How performance is measured</span></p><div dir="ltr" align="left" style="margin-left: 0pt;"><table style="border: none;"><colgroup><col width="179"><col width="140"></colgroup><tbody><tr style="height: 25.75pt;"><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38; text-align: center;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Parameter</span></p></td><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38; text-align: center;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Value</span></p></td></tr><tr style="height: 25.75pt;"><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Tracking Frequency</span></p></td><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Realtime</span></p></td></tr><tr style="height: 25.75pt;"><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Cookie Duration</span></p></td><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">15 Days</span></p></td></tr><tr style="height: 25.75pt;"><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Platforms</span></p></td><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Web + Mobile Web</span></p></td></tr><tr style="height: 25.75pt;"><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Multiple Conversions</span></p></td><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Allowed</span></p></td></tr><tr style="height: 25.75pt;"><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Attribution Model</span></p></td><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Last Click</span></p></td></tr><tr style="height: 25.75pt;"><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Validation Period</span></p></td><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Weekly</span></p></td></tr><tr style="height: 25.75pt;"><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Sale Currency</span></p></td><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">INR</span></p></td></tr></tbody></table></div><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"></p><p><span id="docs-internal-guid-73d52356-7fff-c166-d08f-8e2a9cf1d336"><span style="font-size: 23pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;"><span id="docs-internal-guid-df9e6ef8-7fff-3632-9801-1ebad33db65a" style="font-weight: normal;"></span></span></span></p><p></p><h2 dir="ltr" style="margin-top: 18pt; margin-bottom: 4pt; line-height: 1.38;"><span style="font-size: 17pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Parameters & Sub IDs</span></h2><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-style: italic; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">What data is passed per conversion</span></p><div dir="ltr" align="left" style="margin-left: 0pt;"><table style="border: none;"><colgroup><col width="63"><col width="125"></colgroup><tbody><tr style="height: 25.75pt;"><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38; text-align: center;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Sub ID</span></p></td><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38; text-align: center;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Value Passed</span></p></td></tr><tr style="height: 25.75pt;"><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">SUB1</span></p></td><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Order ID</span></p></td></tr><tr style="height: 25.75pt;"><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">SUB2</span></p></td><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Payment Method</span></p></td></tr><tr style="height: 25.75pt;"><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">SUB3</span></p></td><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">PIN Code</span></p></td></tr><tr style="height: 25.75pt;"><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">SUB4</span></p></td><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">City</span></p></td></tr><tr style="height: 25.75pt;"><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">SUB5</span></p></td><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Product Variant</span></p></td></tr><tr style="height: 25.75pt;"><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">SUB6</span></p></td><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Courier Partner</span></p></td></tr><tr style="height: 25.75pt;"><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">SUB7</span></p></td><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">AWB Number</span></p></td></tr></tbody></table></div><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"></p><h2 dir="ltr" style="margin-top: 18pt; margin-bottom: 4pt; line-height: 1.38;"><span style="font-size: 17pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Available Conversion Events</span></h2><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-style: italic; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">How tracking integrates with Meta & Google</span></p><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="background-color: transparent; color: rgb(0, 0, 0); font-family: Arial, sans-serif; font-size: 13pt; font-weight: 700; white-space-collapse: preserve;">Website/Landing Page Events</span></p><ul style="margin-top: 0px; margin-bottom: 0px; padding-inline-start: 48px;"><li dir="ltr" aria-level="1" style="list-style-type: disc; font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="margin-top: 12pt; margin-bottom: 0pt; line-height: 1.38;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;">Page View</span><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;"><br></span></p></li><li dir="ltr" aria-level="1" style="list-style-type: disc; font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="margin-top: 0pt; margin-bottom: 0pt; line-height: 1.38;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;">View Content</span><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;"><br></span></p></li><li dir="ltr" aria-level="1" style="list-style-type: disc; font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="margin-top: 0pt; margin-bottom: 0pt; line-height: 1.38;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;">Add To Cart</span><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;"><br></span></p></li><li dir="ltr" aria-level="1" style="list-style-type: disc; font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="margin-top: 0pt; margin-bottom: 0pt; line-height: 1.38;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;">Initiate Checkout</span><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;"><br></span></p></li><li dir="ltr" aria-level="1" style="list-style-type: disc; font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="margin-top: 0pt; margin-bottom: 0pt; line-height: 1.38;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;">Add Payment Info</span><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;"><br></span></p></li><li dir="ltr" aria-level="1" style="list-style-type: disc; font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="margin-top: 0pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;">Purchase</span><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;"><br></span></p></li></ul><h3 dir="ltr" style="margin-top: 14pt; margin-bottom: 4pt; line-height: 1.38;"><span style="font-size: 13pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Required Parameters</span></h3><ul style="margin-top: 0px; margin-bottom: 0px; padding-inline-start: 48px;"><li dir="ltr" aria-level="1" style="list-style-type: disc; font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="margin-top: 12pt; margin-bottom: 0pt; line-height: 1.38;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;">{P3} → Meta Dataset ID</span><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;"><br></span></p></li><li dir="ltr" aria-level="1" style="list-style-type: disc; font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="margin-top: 0pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;">{P4} → GTM Container ID</span><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;"><br></span></p></li></ul><h3 dir="ltr" style="margin-top: 14pt; margin-bottom: 4pt; line-height: 1.38;"><span style="font-size: 13pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Example Tracking URL</span></h3><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">https://www.brandname.com/?utm_source=vcommission&utm_medium=102513&utm_campaign=trackier_13167&utm_term=Meta1234&utm_gtm=Google1234&p1={clickid}&p3=Meta1234&p4=Google1234</span></p><h3 dir="ltr" style="margin-top: 14pt; margin-bottom: 4pt; line-height: 1.38;"><span style="font-size: 13pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Post-Order Events (Server-to-Server)</span></h3><ul style="margin-top: 0px; margin-bottom: 0px; padding-inline-start: 48px;"><li dir="ltr" aria-level="1" style="list-style-type: disc; font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="margin-top: 12pt; margin-bottom: 0pt; line-height: 1.38;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;">Order Placed</span><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;"><br></span></p></li><li dir="ltr" aria-level="1" style="list-style-type: disc; font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="margin-top: 0pt; margin-bottom: 0pt; line-height: 1.38;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;">Order Shipped</span><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;"><br></span></p></li><li dir="ltr" aria-level="1" style="list-style-type: disc; font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="margin-top: 0pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;">Order Delivered</span><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;"><br></span></p></li></ul><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">For Meta CAPI / Google CAPI → Contact Affiliate Manager</span></p><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="background-color: transparent; color: rgb(0, 0, 0); font-family: Arial, sans-serif; font-size: 23pt; font-weight: 700; white-space-collapse: preserve;">Rules & Operations</span></p><h2 dir="ltr" style="margin-top: 18pt; margin-bottom: 4pt; line-height: 1.38;"><span style="font-size: 17pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Traffic Rules </span><span style="background-color: transparent; color: rgb(0, 0, 0); font-family: Arial, sans-serif; font-size: 11pt; font-style: italic; white-space-collapse: preserve;">(What is strictly not allowed)</span></h2><h3 dir="ltr" style="margin-top: 14pt; margin-bottom: 4pt; line-height: 1.38;"><span style="font-size: 13pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Prohibited Traffic</span></h3><ul style="margin-top: 0px; margin-bottom: 0px; padding-inline-start: 48px;"><li dir="ltr" aria-level="1" style="list-style-type: disc; font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="margin-top: 12pt; margin-bottom: 0pt; line-height: 1.38;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;">Incentivized Traffic</span><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;"><br></span></p></li><li dir="ltr" aria-level="1" style="list-style-type: disc; font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="margin-top: 0pt; margin-bottom: 0pt; line-height: 1.38;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;">Cashback Traffic</span><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;"><br></span></p></li><li dir="ltr" aria-level="1" style="list-style-type: disc; font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="margin-top: 0pt; margin-bottom: 0pt; line-height: 1.38;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;">Reward Points Traffic</span><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;"><br></span></p></li><li dir="ltr" aria-level="1" style="list-style-type: disc; font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="margin-top: 0pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;">Fake Orders / Bot Traffic</span><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;"><br></span></p></li></ul><h3 dir="ltr" style="margin-top: 14pt; margin-bottom: 4pt; line-height: 1.38;"><span style="font-size: 13pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Brand Violations</span></h3><ul style="margin-top: 0px; margin-bottom: 0px; padding-inline-start: 48px;"><li dir="ltr" aria-level="1" style="list-style-type: disc; font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="margin-top: 12pt; margin-bottom: 0pt; line-height: 1.38;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;">Brand Keyword Bidding (VivaGlam, product names)</span><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;"><br></span></p></li><li dir="ltr" aria-level="1" style="list-style-type: disc; font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="margin-top: 0pt; margin-bottom: 0pt; line-height: 1.38;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;">Similar Domain Spellings</span><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;"><br></span></p></li><li dir="ltr" aria-level="1" style="list-style-type: disc; font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="margin-top: 0pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;">Copying Official Social Pages</span><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;"><br></span></p></li></ul><h3 dir="ltr" style="margin-top: 14pt; margin-bottom: 4pt; line-height: 1.38;"><span style="font-size: 13pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Creative Restrictions</span></h3><ul style="margin-top: 0px; margin-bottom: 0px; padding-inline-start: 48px;"><li dir="ltr" aria-level="1" style="list-style-type: disc; font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="margin-top: 12pt; margin-bottom: 0pt; line-height: 1.38;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;">Misleading Claims</span><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;"><br></span></p></li><li dir="ltr" aria-level="1" style="list-style-type: disc; font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="margin-top: 0pt; margin-bottom: 0pt; line-height: 1.38;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;">Before / After Creatives</span><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;"><br></span></p></li><li dir="ltr" aria-level="1" style="list-style-type: disc; font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="margin-top: 0pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;">Unauthorized Celebrity Endorsements</span><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;"><br><br></span></p></li></ul><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"></p><hr><p></p><h2 dir="ltr" style="margin-top: 18pt; margin-bottom: 4pt; line-height: 1.38;"><span style="font-size: 17pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Call Center </span><span style="background-color: transparent; color: rgb(0, 0, 0); font-family: Arial, sans-serif; font-size: 11pt; font-style: italic; white-space-collapse: preserve;">(How order verification works)</span></h2><h2 dir="ltr" style="margin-top: 18pt; margin-bottom: 4pt; line-height: 1.38;"><span id="docs-internal-guid-92212b10-7fff-22bf-bd06-d48a6778c9fc"><div dir="ltr" align="left" style="margin-left: 0pt;"><table style="border: none;"><colgroup><col width="167"><col width="180"></colgroup><tbody><tr style="height: 25.75pt;"><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38; text-align: center;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Parameter</span></p></td><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38; text-align: center;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Details</span></p></td></tr><tr style="height: 25.75pt;"><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Verification Method</span></p></td><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Call + WhatsApp</span></p></td></tr><tr style="height: 25.75pt;"><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Attempts</span></p></td><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Up to 7 attempts</span></p></td></tr><tr style="height: 25.75pt;"><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Recommended Timings</span></p></td><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">10:00 AM – 7:00 PM IST</span></p></td></tr></tbody></table></div></span></h2><h3 dir="ltr" style="margin-top: 14pt; margin-bottom: 4pt; line-height: 1.38;"><span style="font-size: 13pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Important Notes</span></h3><ul style="margin-top: 0px; margin-bottom: 0px; padding-inline-start: 48px;"><li dir="ltr" aria-level="1" style="list-style-type: disc; font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="margin-top: 12pt; margin-bottom: 0pt; line-height: 1.38;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;">Running traffic outside timings may reduce confirmation rate</span><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;"><br></span></p></li><li dir="ltr" aria-level="1" style="list-style-type: disc; font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="margin-top: 0pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;">Affiliates must clearly mention:</span><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;"><br></span><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;"><br></span><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;"> </span><span style="font-size: 11pt; background-color: transparent; font-weight: 700; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;">“Our team will call or WhatsApp you shortly to confirm your order.”</span><span style="font-size: 11pt; background-color: transparent; font-weight: 700; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;"><br><br></span></p></li></ul><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"></p><hr><p></p><h2 dir="ltr" style="margin-top: 18pt; margin-bottom: 4pt; line-height: 1.38;"><span style="font-size: 17pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Penalties & Legal </span><span style="background-color: transparent; color: rgb(0, 0, 0); font-family: Arial, sans-serif; font-size: 11pt; font-style: italic; white-space-collapse: preserve;">(What happens on violation)</span></h2><h3 dir="ltr" style="margin-top: 14pt; margin-bottom: 4pt; line-height: 1.38;"><span style="font-size: 13pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Consequences</span></h3><ul style="margin-top: 0px; margin-bottom: 0px; padding-inline-start: 48px;"><li dir="ltr" aria-level="1" style="list-style-type: disc; font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="margin-top: 12pt; margin-bottom: 0pt; line-height: 1.38;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;">Conversion Rejection</span><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;"><br></span></p></li><li dir="ltr" aria-level="1" style="list-style-type: disc; font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="margin-top: 0pt; margin-bottom: 0pt; line-height: 1.38;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;">Account Suspension</span><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;"><br></span></p></li><li dir="ltr" aria-level="1" style="list-style-type: disc; font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="margin-top: 0pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;">Payout Forfeit</span><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;"><br></span></p></li></ul><h3 dir="ltr" style="margin-top: 14pt; margin-bottom: 4pt; line-height: 1.38;"><span style="font-size: 13pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Legal</span></h3><ul style="margin-top: 0px; margin-bottom: 0px; padding-inline-start: 48px;"><li dir="ltr" aria-level="1" style="list-style-type: disc; font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;">Strict action may be taken for serious violations</span><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;"><br><br></span></p></li></ul><p><span id="docs-internal-guid-0a627d9a-7fff-feac-c62b-d0ac9a2a469a"></span><span id="docs-internal-guid-98038283-7fff-813b-c03c-dbe442040ca1"></span><span id="docs-internal-guid-61ce0336-7fff-dd28-e2ff-5bf856b39238"></span></p><hr>
<p><span id="docs-internal-guid-73d52356-7fff-c166-d08f-8e2a9cf1d336"><span style="font-size: 23pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Tracking & Attribution</span></span></p><h2 dir="ltr" style="margin-top: 18pt; margin-bottom: 4pt; font-family: "Fira Sans", sans-serif; line-height: 1.38; color: rgb(68, 68, 68);"><span style="font-size: 17pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Tracking Overview</span></h2><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-style: italic; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">How performance is measured</span></p><div dir="ltr" align="left" style="margin-left: 0pt;"><table style="border: none;"><colgroup><col width="179"><col width="140"></colgroup><tbody><tr style="height: 25.75pt;"><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38; text-align: center;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Parameter</span></p></td><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38; text-align: center;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Value</span></p></td></tr><tr style="height: 25.75pt;"><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Tracking Frequency</span></p></td><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Realtime</span></p></td></tr><tr style="height: 25.75pt;"><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Cookie Duration</span></p></td><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">15 Days</span></p></td></tr><tr style="height: 25.75pt;"><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Platforms</span></p></td><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Web + Mobile Web</span></p></td></tr><tr style="height: 25.75pt;"><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Multiple Conversions</span></p></td><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Allowed</span></p></td></tr><tr style="height: 25.75pt;"><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Attribution Model</span></p></td><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Last Click</span></p></td></tr><tr style="height: 25.75pt;"><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Validation Period</span></p></td><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Weekly</span></p></td></tr><tr style="height: 25.75pt;"><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Sale Currency</span></p></td><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">INR</span></p></td></tr></tbody></table></div><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"></p><p><span id="docs-internal-guid-73d52356-7fff-c166-d08f-8e2a9cf1d336"><span style="font-size: 23pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;"><span id="docs-internal-guid-df9e6ef8-7fff-3632-9801-1ebad33db65a" style="font-weight: normal;"></span></span></span></p><p></p><h2 dir="ltr" style="margin-top: 18pt; margin-bottom: 4pt; line-height: 1.38;"><span style="font-size: 17pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Parameters & Sub IDs</span></h2><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-style: italic; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">What data is passed per conversion</span></p><div dir="ltr" align="left" style="margin-left: 0pt;"><table style="border: none;"><colgroup><col width="63"><col width="125"></colgroup><tbody><tr style="height: 25.75pt;"><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38; text-align: center;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Sub ID</span></p></td><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38; text-align: center;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Value Passed</span></p></td></tr><tr style="height: 25.75pt;"><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">SUB1</span></p></td><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Order ID</span></p></td></tr><tr style="height: 25.75pt;"><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">SUB2</span></p></td><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Payment Method</span></p></td></tr><tr style="height: 25.75pt;"><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">SUB3</span></p></td><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">PIN Code</span></p></td></tr><tr style="height: 25.75pt;"><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">SUB4</span></p></td><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">City</span></p></td></tr><tr style="height: 25.75pt;"><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">SUB5</span></p></td><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Product Variant</span></p></td></tr><tr style="height: 25.75pt;"><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">SUB6</span></p></td><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Courier Partner</span></p></td></tr><tr style="height: 25.75pt;"><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">SUB7</span></p></td><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">AWB Number</span></p></td></tr></tbody></table></div><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"></p><h2 dir="ltr" style="margin-top: 18pt; margin-bottom: 4pt; line-height: 1.38;"><span style="font-size: 17pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Available Conversion Events</span></h2><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-style: italic; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">How tracking integrates with Meta & Google</span></p><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="background-color: transparent; color: rgb(0, 0, 0); font-family: Arial, sans-serif; font-size: 13pt; font-weight: 700; white-space-collapse: preserve;">Website/Landing Page Events</span></p><ul style="margin-top: 0px; margin-bottom: 0px; padding-inline-start: 48px;"><li dir="ltr" aria-level="1" style="list-style-type: disc; font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="margin-top: 12pt; margin-bottom: 0pt; line-height: 1.38;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;">Page View</span><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;"><br></span></p></li><li dir="ltr" aria-level="1" style="list-style-type: disc; font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="margin-top: 0pt; margin-bottom: 0pt; line-height: 1.38;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;">View Content</span><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;"><br></span></p></li><li dir="ltr" aria-level="1" style="list-style-type: disc; font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="margin-top: 0pt; margin-bottom: 0pt; line-height: 1.38;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;">Add To Cart</span><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;"><br></span></p></li><li dir="ltr" aria-level="1" style="list-style-type: disc; font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="margin-top: 0pt; margin-bottom: 0pt; line-height: 1.38;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;">Initiate Checkout</span><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;"><br></span></p></li><li dir="ltr" aria-level="1" style="list-style-type: disc; font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="margin-top: 0pt; margin-bottom: 0pt; line-height: 1.38;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;">Add Payment Info</span><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;"><br></span></p></li><li dir="ltr" aria-level="1" style="list-style-type: disc; font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="margin-top: 0pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;">Purchase</span><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;"><br></span></p></li></ul><h3 dir="ltr" style="margin-top: 14pt; margin-bottom: 4pt; line-height: 1.38;"><span style="font-size: 13pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Required Parameters</span></h3><ul style="margin-top: 0px; margin-bottom: 0px; padding-inline-start: 48px;"><li dir="ltr" aria-level="1" style="list-style-type: disc; font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="margin-top: 12pt; margin-bottom: 0pt; line-height: 1.38;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;">{P3} → Meta Dataset ID</span><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;"><br></span></p></li><li dir="ltr" aria-level="1" style="list-style-type: disc; font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="margin-top: 0pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;">{P4} → GTM Container ID</span><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;"><br></span></p></li></ul><h3 dir="ltr" style="margin-top: 14pt; margin-bottom: 4pt; line-height: 1.38;"><span style="font-size: 13pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Example Tracking URL</span></h3><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">https://www.brandname.com/?utm_source=vcommission&utm_medium=102513&utm_campaign=trackier_13167&utm_term=Meta1234&utm_gtm=Google1234&p1={clickid}&p3=Meta1234&p4=Google1234</span></p><h3 dir="ltr" style="margin-top: 14pt; margin-bottom: 4pt; line-height: 1.38;"><span style="font-size: 13pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Post-Order Events (Server-to-Server)</span></h3><ul style="margin-top: 0px; margin-bottom: 0px; padding-inline-start: 48px;"><li dir="ltr" aria-level="1" style="list-style-type: disc; font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="margin-top: 12pt; margin-bottom: 0pt; line-height: 1.38;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;">Order Placed</span><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;"><br></span></p></li><li dir="ltr" aria-level="1" style="list-style-type: disc; font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="margin-top: 0pt; margin-bottom: 0pt; line-height: 1.38;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;">Order Shipped</span><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;"><br></span></p></li><li dir="ltr" aria-level="1" style="list-style-type: disc; font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="margin-top: 0pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;">Order Delivered</span><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;"><br></span></p></li></ul><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">For Meta CAPI / Google CAPI → Contact Affiliate Manager</span></p><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="background-color: transparent; color: rgb(0, 0, 0); font-family: Arial, sans-serif; font-size: 23pt; font-weight: 700; white-space-collapse: preserve;">Rules & Operations</span></p><h2 dir="ltr" style="margin-top: 18pt; margin-bottom: 4pt; line-height: 1.38;"><span style="font-size: 17pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Traffic Rules </span><span style="background-color: transparent; color: rgb(0, 0, 0); font-family: Arial, sans-serif; font-size: 11pt; font-style: italic; white-space-collapse: preserve;">(What is strictly not allowed)</span></h2><h3 dir="ltr" style="margin-top: 14pt; margin-bottom: 4pt; line-height: 1.38;"><span style="font-size: 13pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Prohibited Traffic</span></h3><ul style="margin-top: 0px; margin-bottom: 0px; padding-inline-start: 48px;"><li dir="ltr" aria-level="1" style="list-style-type: disc; font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="margin-top: 12pt; margin-bottom: 0pt; line-height: 1.38;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;">Incentivized Traffic</span><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;"><br></span></p></li><li dir="ltr" aria-level="1" style="list-style-type: disc; font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="margin-top: 0pt; margin-bottom: 0pt; line-height: 1.38;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;">Cashback Traffic</span><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;"><br></span></p></li><li dir="ltr" aria-level="1" style="list-style-type: disc; font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="margin-top: 0pt; margin-bottom: 0pt; line-height: 1.38;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;">Reward Points Traffic</span><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;"><br></span></p></li><li dir="ltr" aria-level="1" style="list-style-type: disc; font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="margin-top: 0pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;">Fake Orders / Bot Traffic</span><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;"><br></span></p></li></ul><h3 dir="ltr" style="margin-top: 14pt; margin-bottom: 4pt; line-height: 1.38;"><span style="font-size: 13pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Brand Violations</span></h3><ul style="margin-top: 0px; margin-bottom: 0px; padding-inline-start: 48px;"><li dir="ltr" aria-level="1" style="list-style-type: disc; font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="margin-top: 12pt; margin-bottom: 0pt; line-height: 1.38;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;">Brand Keyword Bidding (VivaGlam, product names)</span><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;"><br></span></p></li><li dir="ltr" aria-level="1" style="list-style-type: disc; font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="margin-top: 0pt; margin-bottom: 0pt; line-height: 1.38;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;">Similar Domain Spellings</span><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;"><br></span></p></li><li dir="ltr" aria-level="1" style="list-style-type: disc; font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="margin-top: 0pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;">Copying Official Social Pages</span><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;"><br></span></p></li></ul><h3 dir="ltr" style="margin-top: 14pt; margin-bottom: 4pt; line-height: 1.38;"><span style="font-size: 13pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Creative Restrictions</span></h3><ul style="margin-top: 0px; margin-bottom: 0px; padding-inline-start: 48px;"><li dir="ltr" aria-level="1" style="list-style-type: disc; font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="margin-top: 12pt; margin-bottom: 0pt; line-height: 1.38;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;">Misleading Claims</span><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;"><br></span></p></li><li dir="ltr" aria-level="1" style="list-style-type: disc; font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="margin-top: 0pt; margin-bottom: 0pt; line-height: 1.38;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;">Before / After Creatives</span><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;"><br></span></p></li><li dir="ltr" aria-level="1" style="list-style-type: disc; font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="margin-top: 0pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;">Unauthorized Celebrity Endorsements</span><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;"><br><br></span></p></li></ul><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"></p><hr><p></p><h2 dir="ltr" style="margin-top: 18pt; margin-bottom: 4pt; line-height: 1.38;"><span style="font-size: 17pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Call Center </span><span style="background-color: transparent; color: rgb(0, 0, 0); font-family: Arial, sans-serif; font-size: 11pt; font-style: italic; white-space-collapse: preserve;">(How order verification works)</span></h2><h2 dir="ltr" style="margin-top: 18pt; margin-bottom: 4pt; line-height: 1.38;"><span id="docs-internal-guid-92212b10-7fff-22bf-bd06-d48a6778c9fc"><div dir="ltr" align="left" style="margin-left: 0pt;"><table style="border: none;"><colgroup><col width="167"><col width="180"></colgroup><tbody><tr style="height: 25.75pt;"><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38; text-align: center;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Parameter</span></p></td><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38; text-align: center;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Details</span></p></td></tr><tr style="height: 25.75pt;"><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Verification Method</span></p></td><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Call + WhatsApp</span></p></td></tr><tr style="height: 25.75pt;"><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Attempts</span></p></td><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Up to 7 attempts</span></p></td></tr><tr style="height: 25.75pt;"><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Recommended Timings</span></p></td><td style="border-width: 0.5pt; border-style: solid; border-color: rgb(0, 0, 0); vertical-align: top; padding: 5pt; overflow: hidden; overflow-wrap: break-word;"><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">10:00 AM – 7:00 PM IST</span></p></td></tr></tbody></table></div></span></h2><h3 dir="ltr" style="margin-top: 14pt; margin-bottom: 4pt; line-height: 1.38;"><span style="font-size: 13pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Important Notes</span></h3><ul style="margin-top: 0px; margin-bottom: 0px; padding-inline-start: 48px;"><li dir="ltr" aria-level="1" style="list-style-type: disc; font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="margin-top: 12pt; margin-bottom: 0pt; line-height: 1.38;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;">Running traffic outside timings may reduce confirmation rate</span><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;"><br></span></p></li><li dir="ltr" aria-level="1" style="list-style-type: disc; font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="margin-top: 0pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;">Affiliates must clearly mention:</span><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;"><br></span><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;"><br></span><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;"> </span><span style="font-size: 11pt; background-color: transparent; font-weight: 700; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;">“Our team will call or WhatsApp you shortly to confirm your order.”</span><span style="font-size: 11pt; background-color: transparent; font-weight: 700; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;"><br><br></span></p></li></ul><p dir="ltr" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"></p><hr><p></p><h2 dir="ltr" style="margin-top: 18pt; margin-bottom: 4pt; line-height: 1.38;"><span style="font-size: 17pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Penalties & Legal </span><span style="background-color: transparent; color: rgb(0, 0, 0); font-family: Arial, sans-serif; font-size: 11pt; font-style: italic; white-space-collapse: preserve;">(What happens on violation)</span></h2><h3 dir="ltr" style="margin-top: 14pt; margin-bottom: 4pt; line-height: 1.38;"><span style="font-size: 13pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Consequences</span></h3><ul style="margin-top: 0px; margin-bottom: 0px; padding-inline-start: 48px;"><li dir="ltr" aria-level="1" style="list-style-type: disc; font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="margin-top: 12pt; margin-bottom: 0pt; line-height: 1.38;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;">Conversion Rejection</span><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;"><br></span></p></li><li dir="ltr" aria-level="1" style="list-style-type: disc; font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="margin-top: 0pt; margin-bottom: 0pt; line-height: 1.38;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;">Account Suspension</span><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;"><br></span></p></li><li dir="ltr" aria-level="1" style="list-style-type: disc; font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="margin-top: 0pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;">Payout Forfeit</span><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;"><br></span></p></li></ul><h3 dir="ltr" style="margin-top: 14pt; margin-bottom: 4pt; line-height: 1.38;"><span style="font-size: 13pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space-collapse: preserve;">Legal</span></h3><ul style="margin-top: 0px; margin-bottom: 0px; padding-inline-start: 48px;"><li dir="ltr" aria-level="1" style="list-style-type: disc; font-size: 11pt; font-family: Arial, sans-serif; color: rgb(0, 0, 0); background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="margin-top: 12pt; margin-bottom: 12pt; line-height: 1.38;"><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;">Strict action may be taken for serious violations</span><span style="font-size: 11pt; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; font-variant-emoji: normal; vertical-align: baseline; text-wrap-mode: wrap;"><br><br></span></p></li></ul><p><span id="docs-internal-guid-0a627d9a-7fff-feac-c62b-d0ac9a2a469a"></span><span id="docs-internal-guid-98038283-7fff-813b-c03c-dbe442040ca1"></span><span id="docs-internal-guid-61ce0336-7fff-dd28-e2ff-5bf856b39238"></span></p><hr>
beauty
